The MailUp app for Shopify makes it easy for you to take advantage all of the powerful email marketing tools built into MailUp. Once the app has been installed, customer and order data flows automatically from your store into MailUp, allowing you to use that data to communicate more effectively with their customers.

Among the features built into the app:

– Customers that opt into receiving marketing communications from the store are automatically opted into a list in the merchant’s MailUp account (the app supports unlimited lists within an account).

– When an order is placed, order data is sent automatically to MailUp (e.g. order date, order amount, IDs of products ordered, etc.)

– When an order is shipped, shipping data is transferred over, further enriching the user profile.